Intent-Driven Target Account Sequences
Upload a named account list (up to 1,000 targets) and monitor for custom intent signals. We map content consumption topics to early, mid, or late-stage buyer journeys, triggering an automated 8-step omnichannel sequence combining Dripify LinkedIn automation, targeted emails, and phone calls.
Workflow Architecture Includes:
Investment Formula
Build rate based on $120/hr. Platform cost waived if client owns required tech.
The Business Case
Eliminate wasted SDR hours by focusing strictly on accounts exhibiting verified, topic-specific research behavior.
Traditional Outsourcing
$320,000
Cold intent lists. Manual sales handoff. Low conversion.
Fairway Automated Workflow
$85,000 /yr
Direct dials, custom routing, and warm website intent.
Assumptions
- • Client provides the initial list of target accounts
- • Target account matching relies strictly on confirmed customer data rather than ambiguous generalized categories
- • Sales team has active LinkedIn Sales Navigator and Dripify seats
- • Standard CRM connection available for sequence task generation
Out of Scope Boundaries
- × Writing more than three distinct stage-based sequence tracks
- × Direct management of sales reps' daily calling task execution
- × Ad spend management or content syndication costs
Ready to implement this workflow or calculate costs using your existing stack?