Our Data
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Where does your team's inventory come from, and how do you maintain data hygiene?
Is all data owned and operated (O&O)?
Lead Generation and Campaign Activation
Does your team send the dedicated emails or manage the digital display activations for content syndication?
What inventory do you use to message leads?
Do you have a list of sites or channels where your campaigns are run?
Is your company compliant with GDPR, CASTL, and other privacy regulations?
Can you confirm alignment with specific client safeguards and privacy terms?
Does your team adhere to specific lead quality and validation standards?
Do you have policies for handling fraudulent or questionable leads?
Can your company adhere to a 24, 48, or 72-hour lead upload schedule?
Portfolio
How does your team evaluate and process TAL lists?
Does your company utilize tools to analyze internal databases and historical data on generated leads?
Unique Qualities and Expertise
What unique qualities does your company have that could benefit client campaigns?
Can you provide examples of successful strategies or capabilities?
Can you provide examples of email marketing promotions and form fill landing pages?
Do you have examples for non-English-speaking markets or those showcasing compliance requirements?
The prudent analysis of TAL lists.
Data analysis using advanced tools.
Precision targeting, comprehensive data insights.
Maya Peterson, PM at Fervo
Hector Schmidt, CMO at AvidWorks
Natasha Chen, CEO at PentaCore