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The Persona Overview

More than "App Dev."
This is AI Engineering.

Designs, deploys, and maintains intelligent automation agents. Combines software engineering, prompt design, integrations, and automation.
They don't just write code; they design cognition.

Composite Archetypes

The Agent Architect

Owns end-to-end design and orchestration of agent workflows. Understands buyer journeys and automation architecture.

  • Prompt design
  • API orchestration
  • CRM schemas
  • Lead routing logic

The Automator-in-Chief

Low-code leader who connects data across GTM systems to automate key handoffs and tasks.

  • Zapier/Make
  • HubSpot/Salesforce
  • Custom webhooks
  • Lead scoring

The Experience Engineer

Builds beautiful, functional UIs to interact with agents, visualize logic, or trigger workflows.

  • React
  • Framer
  • LLM UI design
  • Streaming outputs
The Role Matrix
Engineering + AI Systems
AI Solutions ArchitectAutomation EngineerApplied ML EngineerPrompt Engineer / Agent DesignerAgentOps Engineer
Platform + Integrations
Workflow Automation SpecialistRevOps Automation ManagerDevOps for AI AgentsIntegration Engineer
Revenue & Business
RevTech EngineerSales Automation EngineerMarketing TechnologistBusiness Process Analyst
Front-End / Agent UX
Agent UX DesignerInteraction EngineerAI Product Designer

Also known as

AI Automation EngineerLLM EngineerAutonomous Agent DeveloperAI Workflow ArchitectFull-Stack Automation EngineerRevTech Automation EngineerAgent Experience Designer