Agency Partnership Hub
Powering the agencies that power the world's best brands. We provide the data infrastructure, you own the client relationship.
The Hidden Problem for B2B Agencies
You are selling premium strategy, but your data supply chain is fragmented, opaque, and risky.
Vendors
Old Model
Partner
Fairway Model
Fairway eliminates the vendor patchwork. We provide the invisible infrastructure that powers exceptional agency results: verified data, seamless reporting, and total compliance.
Why Agencies Partner with Fairway
We don't compete with you. We make your client delivery bulletproof.
Enterprise-Grade Infrastructure
We maintain SOC 2, GDPR, and CCPA compliance standards that your Fortune 500 clients demand, so you don't have to build it yourself.
White-Label Ready
Our services can be delivered under your brand. We operate comfortably behind the scenes, maintaining the seamless experience your clients expect.
Dedicated Partner Support
You get a dedicated partnership team that understands agency workflows. We become an extension of your operations team.
Margin Optimization
Leverage our automation and infrastructure to reduce operational costs while maintaining premium quality and pricing power.
Setting Your Program Up for Success
Our structured kickoff process ensures we capture all critical elements to align with your client's strategy. No assumptions, just execution.
Strategy Alignment
Confirm ICP, ABM lists, persona targeting, and exclusion criteria.
Technical Requirements
Define routing rules, field mapping, and consent documentation needs.
Asset & Offer Review
Ensure content assets align with target audience interests and compliance standards.
Launch & Monitoring
Activate campaign with real-time dashboard access for agency team.