Privately Held | Est. 1983

HANSEN-RICE, INC. (HRI)
Operational Insight

Niche Footprint

Operating History

41+ Years

Potato Storage

8,000,000+ sq ft crop storage by 2010

HQ Location

Nampa, Idaho

Market Focus

Industrial

Operational Talk Tracks

Cold Storage Executive

"HRI mitigates our risk around scope, schedule, and price by anticipating ammonia PSM and thermal envelope complexities."

F&B Plant Manager

"They speak our business language. They understand hygienic design and regulatory compliance aren't just boxes to check."

Manufacturing Director

"HRI's Progressive Design-Build approach expedites delivery without sacrificing factual data for timely decision-making."

SWOT Intelligence

Strengths

  • Narrow industrial niche focus
  • Strong 'Operational Reality' messaging
  • Patented air-envelope history

Opportunities

  • Automation integration (AS/RS, AGV, AMR)
  • Mandatory PSM/RMP 2024 compliance needs
  • Decarbonization & thermal envelope audits

Weaknesses

  • 'Pending ISO' status may read as immature to top-tier buyers
  • Lighter national footprint vs mega-peers

Threats

  • Mega-Design-Builders (Stellar, Gray, Clayco)
  • Boutique ammonia refrigeration specialists