IDC Global Enablement Strategy
Instructional design that connects buyer pain to product outcomes.
A unified intelligence layer mapping 15 personas across 6 functional areas to IDC’s global product domains.
Functional Areas of Influence
C-Suite & Leadership
1 Persona
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Go-To-Market (GTM)
8 Personas
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Tech Acquisition
2 Personas
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Strategy & Intel
2 Personas
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Finance
1 Persona
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Financial Markets
1 Persona
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