Instructional Design Strategy

Instructional design that connects buyer pain points to product outcomes.

We build role-based product education that reduces time-to-value, improves adoption, and equips every buying-group persona to make confident decisions.

Persona Mapping

We translate each buying-group persona’s pain into a targeted learning outcome and a proof asset.

Persona	Pain Point	IDRD Solution	Proof Asset	KPI
Economic Buyer	Opaque ROI	Business Case	ROI Calculator	Renewal Rate
Admin	Deployment Friction	Roadmap	Runbook	Time-to-Value
End User	Workflow Friction	Enablement	In-App Guides	Activation %

Analysis

Learning Needs Analysis

Data-driven gap assessment and persona validation.

Learn about Analysis →

Design

Instructional Blueprint

Mapping terminal and enabling objectives.

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Development

Interactive Prototypes

High-fidelity assets built for retention.

Learn about Development →