B2B Identity Sovereignty
Eliminate ABM Waste.
Activate Intent.
Stop targeting broad "Job Titles." The Fairway Identity Refinery transforms raw signals into private, encrypted custom audiences that you own and control.
IDENTITY REFINERY ENGINE
Node Active
Ingest
benton@fairwaydigitalmedia.com
Capturing hand-raisers from proprietary content & CRM signals.
01. Zero-Waste Media
We don't bid on job titles; we bid on humans. By targeting verified intent signals, we eliminate the 30-40% "bot waste" found in traditional ABM.
02. Privacy-Native
Our refinery uses SHA-256 hashing to protect PII. Your data remains your own, allowing for compliant activation across global ad exchanges.
03. Millisecond Activation
The gap between a signal and an ad impression is now near-instant. We sync your audiences directly to your DSP and Social APIs.